is an archived cut-and-sew menswear and womenswear label by Koffivi. Storytelling, quality, and function were at the heart of the brand, and every piece was built where those three values meet. The final piece, the purple hoodie below, explored the tension between the rugged and polished sides of Western cowboy culture. Titled "At Dawn," the hoodie's distressing stands for the endless grunt work behind that life. The gradient reflects the polished life lived by others in the same world—one that is no longer filled with mud, one that was earned, and one that was worth rising for every single dawn.